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La Villajoyosa is characterised by its pastel coloured houses along the  seafront and overlooking the riverbed on the approach into the town.  La Villajoyosa is situated approx 10kms from Benidorm and used to be on the busy N332 trunk road which made it a notorious bottleneck.  A recently opened by pass has now given Villajoyosa the freedom to develop its town centre area and it will be interesting to see how this development progresses.  Villajoyosa is primarily a fishing port but tourism now plays a part in the town's future.  The Moors and Christians re enactment is one of the most famous on the Costa Blanca.   Villajoyosa has the potential for turning itself into a full blown resort but whether this happens will have to be seen.

Fishing boats in Villajoyosa

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